Utilising Cinema 4D and the Arnold Renderer, I was able to achieve high-quality visuals that highlight the refreshing nature of Fanta Exotic.

KEY HIGHLIGHTS:

• COMPREHENSIVE CGI PRODUCTION: Developed a complete CGI TV spot, from concept to final output, ensuring all elements were seamlessly integrated.

• MODELLING AND RIGGING: Created detailed 3D models and set up rigs to enable dynamic animations that reflect the playful essence of Fanta.

• LIGHTING AND TEXTURING: Employed advanced lighting techniques and textures to create a vibrant, eye-catching atmosphere that resonates with the target audience.

• COMPOSITING EXPERTISE: Combined all visual elements in post-production, ensuring a polished final product that effectively communicates the Fanta brand message.

Through this project, I aimed to capture the fun and refreshing qualities of Fanta Exotic, using cutting-edge CGI techniques to create a memorable and impactful TV spot that appeals to a wide audience. This experience further solidified my passion for 3D motion graphics and showcased my ability to deliver high-quality content that meets client expectations.

The Applications Include:

Brand Guidelines
Social
Digital Out of Home